Casos de éxito

The Taste of TANG

Country: Mexico

Videos: 21

8000: Visualizations

Products used

: Contest

Launch your online video or photo contest where the protagonists are your consumers

Project

The contest ¨The taste is disguised as terror¨ generated 8 thousand reproductions.

81

participating videos

8000

reproductions

1500

page views

Solution

We invited parents and children to share their best Halloween costumes and moments with the dynamic “Taste disguises itself as terror”, a unique experience that allowed us to capitalize on the Day of the Dead season, very relevant in the country.

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