Client: Boing
Country: Spain
Campaign: Selfie Show
Project
The first TV show created 100% with content generated by users in Spain.
Solution
The Spanish channel Boing produced the first show with content created by the audience. The children's response exceeded expectations, achieving a connection never seen before with viewers. Everyone wanted 5 minutes of fame!
Results
5K
videos every week
1M
views
2M
pageviews
